Ecommerce

Do you need an Ecommerce platform to sell your products or services online?

At GMOL Solutions we have the solution for your digital store.

It does not matter if your Ecommerce project is large or small, at GMOL Solutions we help you build the best website to promote your product or service and reach those potential customers through a store open 365 days a year and 24 hours of the day. Trust GMOL Solutions for your e-commerce project.

Advantages of Ecommerce

The tendency of brands to sell their products through an online store grows more and more. And is that users are also losing the fear of buying online which has resulted in more companies considering developing an electronic commerce platform that undoubtedly has a number of advantages:

  • There is no geographic limit to reach your potential clients.
  • You can have a greater reach, since having an internet presence increases your visibility.
  • The cost of establishing an e-commerce is much less than that of a physical store.
  • There is more flexibility in the display of products or services, because through the screen you can access a varied offer at the same point and at the same time.
  • The customer can easily and quickly find the product they are looking for.
  • There is a significant saving of time when shopping, a quality highly valued today.
  • Your business can be available 24 hours a day, 365 days a year optimizing the time focused on the business and customer service.
  • Flexibility in the means of payment because it gives you the possibility of implementing various alternatives so that your client can make said payment.

Why choose GMOL Solutions for your Ecommerce?

Implementing an e-commerce store is not so simple, but it requires a series of steps to follow very applied for your business to be successful. At GMOL Solutions we advise you on each of them.

We take care of the design and organization of your store information so that it is attractive and easy to navigate by your customers.

We help you optimize the positioning of your business, since it is not enough just to present your products or services, it is also essential to make yourself known and differentiate your offer from the competition.

Key factors in the development of an Ecommerce

1. Definition of Objectives

Define the goals you are looking to achieve with this online store. These must be quantifiable and accessible. In addition, they must respond to market research and the competition of the product or service that you are going to market and that you have previously carried out. In this sense, it is essential that you identify the audience you want to reach, the price and positioning, the logistics and the viability of the business you want to start.

All these data are key to assess whether to move forward with your project or redefine it.

 

2. Broadcast channels

Here it is relevant to determine the communication strategy to publicize your offer. Depending on the target audience of your business, we will advise you on which channels are the most appropriate to effectively reach your potential client.

You will have to combine a social media plan, email marketing, share valuable content to make yourself known and interact with your audience. Because it is not enough just to be on the internet. It is essential to consider a digital marketing plan to promote your company.

 

3. Positioning Strategy

In this phase we will work on the web design of your online store, so that navigation is simple and intuitive and allows your customers to easily access products or services. All this is complemented by SEO optimization work that will help to position your business in the search engines.

It would be great if you would consider carrying out a content marketing plan, since sharing valuable information with your target audience will be highly appreciated by your potential customers and will contribute to your business being at the top of the search engines.

 

ecommerce

4. Conversions

It is important to consider paid advertising actions in search engines in your budget. This will help you to publicize your company in the short term, attract quality traffic to your website and convert your sales. The best known platform is Google Adwords. However, there are also others such as Facebook Ads, Twitter Ads to name a few. The implementation of your online advertising campaign will depend on your budget and the target audience.

We advise you in your campaign to potential your Ecommerce, designing a plan that fits your needs.